First look: NEW Northland UV Fire-Ball Jigs!

Kickin’ off #ICAST2018 with a first-look at the new UV colors in Northland’s Fire-Ball line of jigs! Boom baby!! Simply put: When fish can see your bait better, they usually bite it more better-er.

Products featured in this video:

  • UV Fire-Ball (coming spring 2019)

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